Food Shopping and Storing Food Shopping & Storing What’s the Most Popular Costco Product? Here’s a State-by-State Breakdown This is what Costco shoppers are buying most. By Samantha Leffler Samantha Leffler Samantha is the senior food editor at RealSimple and previously launched the US Weekly food vertical, where she wrote about the intersection of food and pop culture. Real Simple's Editorial Guidelines Published on April 24, 2024 In This Article View All In This Article Convenience Wins Kirkland Signature Is King Cheers! Everyone Needs Necessities The Most Popular Costco Item in Every State Close Photo: Getty Images When it comes to shopping at Costco, everyone does it differently. Some visit the food court or make a beeline for one of the chain’s piping hot rotisserie chickens, while others prefer to dedicate their Costco trips to stocking up on paper goods and other home essentials. No matter what gets you through the doors at your local Costco, every customer likely has their favorite item—the one that they simply can’t ignore on each shopping trip.Thanks to new data from CouponBirds.com, a coupon aggregation site, we now know what the most popular Costco item is in each state. While there are a handful of states without a designated favorite, the Coupon Birds folks poured over a combination of social media data and Google intel to determine which Costco product shoppers in each state purchase the most. More specifically, the team constructed a list of the 30 most-discussed Costco products across various social media platforms—including Facebook, Reddit, Twitter, and Instagram—and ranked said items. They then used the location of the comments and Google Trends data to determine the most popular item by state. Unsurprisingly, several patterns emerged. Keep reading for a deeper dive into the most popular Costco products across the country, including that state-by-state breakdown. Here Are the Best and Worst Costco Stores, According to Shoppers Convenience Wins When it comes to the most popular item, it’s not surprising that convenience is key. In fact, the product that reigned supreme is the Goodles Cheddy Mac White Cheddar Shells, which dominated the online discussions in an impressive four states—Georgia, Mississippi, New York, and Ohio—the most out of any single item. Shoppers love the fact that this mac and cheese has more protein than most boxed varieties, thus making it a bit healthier, and also praised it for its ease, cheesiness, and affordability.Another convenient item that followed closely behind is the Trident Fish Sticks, which are the most popular Costco purchase in Massachusetts, Virginia, and Washington. Sold frozen, these fish sticks are panko breaded and ready-to-eat in as little as three minutes. Kirkland Signature Is King As far as in-store labels go, Costco’s Kirkland Signature brand is one of the best there is. We’ve chosen our favorite Kirkland Signature items, and it’s no surprise that shoppers across the country have their own top Kirkland picks as well. In fact, nearly two thirds (19 out of 30) of Costco’s most popular products come from the Kirkland Signature line. This includes Kirkland Signature Organic No-Salt Seasoning, Kirkland Signature Three Berry Blend, and Kirkland Signature Italian-Style Beef Meatballs. Cheers! Not every grocery store chain sells alcohol, but Costco does, and at reasonable prices to boot. The clear favorites in the alcohol category are the Kirkland Signature Prosecco and the Kirkland Signature French Vodka. The prosecco was the most popular Costco item in three states—Arizona, California, and Illinois—while the vodka (which is rumored to be a dupe of Grey Goose) took top honors in Delaware and Michigan. 11 Surprising Things You Can Get at Costco Everyone Needs Necessities When you think of Costco you may think mainly of all the food and drinks you can buy, but the chain also stocks a variety of everyday items (including many affiliated with its own Kirkland Signature label) that shoppers can’t live without. This includes Kirkland Signature Premium Paper Towels, a favorite in Alabama and Alaska, and Kirkland Signature Diapers, the most purchased item in Utah. The Most Popular Costco Item in Every State Now that we’ve taken you through some of the key data points, here’s the breakdown of the most popular Costco item in each state: Alabama: Kirkland Signature Premium Paper TowelsAlaska: Kirkland Signature Premium Paper TowelsArizona: Kirkland Signature ProseccoArkansas: N/ACalifornia: Kirkland Signature ProseccoColorado: Kirkland Signature Maple SyrupConnecticut: Woozoo Globe FanDelaware: Kirkland Signature French VodkaFlorida: Kirkland Signature Three Berry BlendGeorgia: Goodles Cheddy Mac White Cheddar ShellsHawaii: Woozoo Globe FanIdaho: Kirkland Signature Italian-Style Beef MeatballsIllinois: Kirkland Signature ProseccoIndiana: Kirkland Signature Stretch Tite Plastic Food WrapIowa: Sanders Small Batch Wonders Sea Salt CaramelKansas: N/AKentucky: Reese's Dipped Animal CrackersLouisiana: N/AMaine: Kirkland Signature Premium Bath TissueMaryland: Kirkland Signature Three Berry BlendMassachusetts: Trident Fish SticksMichigan: Kirkland Signature French VodkaMinnesota: Sutton Place Cooling ThrowMississippi: Goodles Cheddy Mac White Cheddar ShellsMissouri: General Mills Morning Summit CerealMontana: Reese’s Dipped Animal CrackersNebraska: Reese's Dipped Animal CrackersNevada: Kirkland Signature Organic No-Salt SeasoningNew Hampshire: Costco Fresh BerriesNew Jersey: Kirkland Signature Stretch Tite Plastic Food WrapNew Mexico: Kirkland Signature LeggingsNew York: Goodles Cheddy Mac White Cheddar ShellsNorth Carolina: N/ANorth Dakota: Food Court Hotdog/Soda ComboOhio: Goodles Cheddy Mac White Cheddar ShellsOklahoma: N/AOregon: Bibigo Cooked Sticky RicePennsylvania: General Mills Morning Summit CerealRhode Island: N/ASouth Carolina: Kirkland Signature Maple SyrupSouth Dakota: Kirkland Signature Italian-Style Beef MeatballsTennessee: La Terra Fina Spinach Artichoke & Parmesan Dip & SpreadTexas: General Mills Morning Summit CerealUtah: Kirkland Signature DiapersVermont: Costco Fresh BerriesVirginia: Trident Fish SticksWashington: Trident Fish SticksWest Virginia: N/AWisconsin: Sutton Place Cooling ThrowWyoming: N/A 14 Costco Membership Benefits You May Not Know About Was this page helpful? 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